Socio-Economic Utility of Advertising in the United States

Elsaesser, Walter Alexander2014-09-172026-09-292014-09-172026-09-291949http://arks.princeton.edu/ark:/88435/dsp01dj52w560xhttps://theses-dissertations.princeton.edu/handle/88435/dsp01dj52w560xSocio-Economic Utility of Advertising in the United StatesPrinceton University Senior Theses