Tickner, Geoffrey Lines2014-09-162026-09-302014-09-162026-09-301952http://arks.princeton.edu/ark:/88435/dsp011v53jx71khttps://theses-dissertations.princeton.edu/handle/88435/dsp011v53jx71kPutting Advertising to Work for the EconomyPrinceton University Senior Theses